Sample Business Contracts

Stock Option Grant Notice - WebSideStory Inc. and Terance Kinninger

                               WEBSIDESTORY, INC.
                           STOCK OPTION GRANT NOTICE
                          (2000 EQUITY INCENTIVE PLAN)


WebSideStory, Inc. (the "Company"), pursuant to its 2000 Equity Incentive Plan
(the "Plan"), hereby grants to Optionholder an option to purchase the number of
shares of the Company's Common Stock set forth below. This option is subject to
all of the terms and conditions as set forth herein and in the Plan (a copy of
which has been made available to all employees), and in the Notice of Exercise
and Stock Option Agreement, both of which are attached hereto and incorporated
herein in their entirety.

Optionholder:                                                 Terance Kinninger
Date of Grant:                                                May 10, 2000
Vesting Commencement Date:                                    May 10, 2000
Number of Shares Subject to Option:                           375,000
Exercise Price (Per Share):                                   $0.39
Total Exercise Price:                                         $146,250.00
Expiration Date:                                              05/09/2010

TYPE OF GRANT:

       [X]   Incentive Stock Option(1)    [ ]  Nonstatutory Stock Option


EXERCISE SCHEDULE:

       [X]   Same as Vesting Schedule     [ ]  Early Exercise Permitted


VESTING SCHEDULE:    187,500 of the shares subject to the option will vest over
                     a three-year period as follows:
                     31,250 will vest on October 10, 2000, and the remaining
                     156,250 will vest monthly and ratably over the remaining 30
                     months. 187,500 of the shares subject to the option will
                     vest on the fourth annual anniversary of the Vesting
                     Commencement Date.

PAYMENT:             By one or a combination of the following items (described
                     in the Stock Option Agreement):

                     By cash or check

                     Pursuant to a Regulation T Program if the Shares are
                     publicly traded

                     By delivery of already-owned shares if the Shares are
                     publicly traded

ADDITIONAL TERMS/ACKNOWLEDGEMENTS: The undersigned Optionholder acknowledges
receipt of, and understands and agrees to, this Grant Notice, the Stock Option
Agreement and the Plan. Optionholder further acknowledges that as of the Date of
Grant, this Grant Notice, the Stock Option Agreement and the Plan set forth the
entire understanding between Optionholder and the Company regarding the
acquisition of stock in the Company and supersede all prior oral and written
agreements on that subject with the exception of (i) options previously granted
and delivered to Optionholder under the Plan, and (ii) the following agreements
only:


WEBSIDESTORY, INC.                            OPTIONHOLDER:


By:  /s/ MICHAEL S. CHRISTIAN                   /s/ TERANCE A. KINNINGER
   ------------------------------             ----------------------------------
             Signature                                    Signature

Title:  Secretary                             Date:
      ---------------------------                  -----------------------------

Date:
     ----------------------------

ATTACHMENTS: Stock Option Agreement, 2000 Equity Incentive Plan and Notice of
Exercise


-------------------
(1) If this is an incentive stock option, it (plus your other outstanding
incentive stock options) cannot be first exercisable for more than $100,000 in
any calendar year. Any excess over $100,000 is a nonstatutory stock option.


<PAGE>   2

                                  ATTACHMENT I

                             STOCK OPTION AGREEMENT


See Exhibit 10.3.2.
<PAGE>   3

                                  ATTACHMENT II

                           2000 EQUITY INCENTIVE PLAN


See Exhibit 10.3.